In the world of small businesses, cash is king.
It’s a simple truth every startup has to face sooner or later: to grow your business, you need to maximize your sales. The thing is, improving your sales efforts can cost quite a bit of money — and this isn’t easy to do when you’re a young company operating on a tight budget.
The good news is that just because you may be facing a cash crunch doesn’t necessarily mean all hope is lost. Sometimes you just have to get a little creative.